Welcome to Segula Griswold  

Segula Griswold, Inc., acquired by Segula Technologies in January 2016, is a full-service product development company located in Plymouth, MI.

Segula Griswold provides mechanical product design services over a broad spectrum of industries that include automotive, medical, aerospace, marine, and consumer products. These services cover each stage of development from concept through production.

In the concept stage, mechanical engineers and industrial designers brainstorm to provide innovative and practical ideas. Versed in product design, tooling, assembly & quality systems, we can often reduce the cost and complexity of products while maintaining or improving quality.

Segula Griswold has expertise in mechanisms of all types. Whether it is automotive passenger restraints and seating, or low cost and reliable mechanisms for consumer products, we can provide a solution for you.

Our experienced engineers possess excellent program management skills, which allow us to provide our customers with a cost-effective development process.  In addition, the industrial designers at Segula Griswold work in tandem with engineers and mechanical designers to ensure feasibility while maintaining a desired styling and theme.

Segula Griswold can tailor our services to meet your development goals and objectives. We are confident that we can deliver within your budget and timing constraints.


The engineering staff at Segula Griswold has provided successful products to a range of industries by focusing on customer goals and engineering fundamentals.

Understanding the goals of our customers’ products and business is essential in allowing engineers to make the proper decisions when determining component tooling, assembly processes, materials, and product feature trade-offs.

Our engineers have a solid mechanical engineering skill-set which is crucial for the development of efficient mechanical systems. Our engineers can provide quick hand calculations for initial product design/packaging, and full-fledged CAE analysis for system validation.

In addition, our talented and experienced team members possess program management skills, to ensure a cost-effective process while keeping our customers informed on progress and timing.

Industrial Design

Industrial design is the discipline of providing a human interface to product design.

This includes developing concepts and styling, as well as coordinating other disciplines that affect the user’s perception of the product. The industrial designers at Segula Griswold work in tandem with the engineers to ensure feasibility from the start.

Industrial design services:

  • Concept creation
  • Benchmarking
  • Ergonomics
  • Comfort
  • Craftsmanship
  • Styling
  • Class A surfacing
  • Communication and presentation of ideas